The global dead sea mud cosmetics market was valued at US$ 0.7 billion in 2021 and it is anticipated to grow up to US$ 2.6 billion by 2031, at a CAGR of 13.7% during the forecast period.
Global Dead Sea Mud Cosmetics Market report from Global Insight Services is the single authoritative source of intelligence on Dead Sea Mud Cosmetics Market. The report will provide you with analysis of impact of latest market disruptions such as Russia-Ukraine war and Covid-19 on the market. Report provides qualitative analysis of the market using various frameworks such as Porters’ and PESTLE analysis. Report includes in-depth segmentation and market size data by categories, product types, applications, and geographies. Report also includes comprehensive analysis of key issues, trends and drivers, restraints and challenges, competitive landscape, as well as recent events such as M&A activities in the market.
Dead sea mud cosmetics products such as salt, mud, and minerals are extracted from the dead sea. The mud contains various minerals such as bromide, sodium, silicon, iron, calcium, and magnesium.
Dead sea mud cosmetic product has a unique composition of high concentrations of skin-nourishing minerals such as calcium, magnesium, potassium, zinc, bromide, and iron. These potent minerals have numerous health benefits and make skin firm and radiant. The consumer has inclined toward natural ingredients and cosmetic products that will not harm the skin and give the best result. This factor will drive the market in the upcoming years.
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Market Drivers and Trends
The escalating use of dead sea mud in cosmetics which both males and females can use for eliminating issues with skin and aging, may influence the growth of the dead sea mud cosmetics market to a great extent. Further, the increasing focus of the millennials and baby boomers on grooming and improving skin health has led to substantial demand for dead sea mud cosmetics, which may further strengthen the growth of the dead sea mud cosmetics market. Moreover, the availability of sea mud cosmetics in various price ranges, such as low, medium, and premium, has made it easy for consumers to select the products according to their budget. The focus of the cosmetic industry on providing natural and budget-friendly products is likely to create demand for the global dead sea mud cosmetics market. Hence, increasing awareness about the benefits of dead sea mud in cosmetics industry is boosting the market growth.
Market Restraints and Challenges
The dead sea’s level has been depleting by almost a meter a year as the Jordan river, which feeds the sea, has slowly been drying up. This has significantly raised environmental concerns over the dead sea’s ecosystem. As a result, mud mining has come into the crosshairs of environmental activists in recent years. An Israeli government decision to ban mud mining from the dead sea will bring the dead sea mud cosmetics industry to a grinding halt. Thus, the depletion of dead sea level is anticipated to hinder the growth of the global dead sea mud cosmetics market.
Global Dead Sea Mud Cosmetics Market Segmental Overview
The report analyses the global dead sea mud cosmetics market based on product type, end user, distribution channel, and region.
Global Dead Sea Mud Cosmetics Market by Product Type
Based on product type, it is segmented into facial care products, body care products, hair care products, and others. The body care products segment is expected to have the largest dead sea mud cosmetics market share in 2021. A rise in disposable income and the busy lifestyle of consumers drive the market because consumers are concerned about their skin, especially women, who are the major driver of the market. Dead sea mineral mud has hydrating, beautifying, purgative, and relieving properties and is known to relieve various symptoms of skin and musculoskeletal ailments. Due to multiple benefits, the body care products segment is expected to receive the main market attraction resulting in market growth.
Major Players in the Global Dead Sea Mud Cosmetics Market
The key players studied in the global dead sea mud cosmetics market are AHAVA Dead Sea Laboratories Ltd. (Israel), Aroma Dead Sea Spa and Cosmetics LTD (Israel), AVANI Supreme Inc. (US), Bo International (India), Dead Sea Premier Cosmetics Laboratories Ltd (Israel), Ein Gedi Cosmetics & Pharma ltd. (Israel), HB Dead Sea Minerals (Israel), Jordan Integrated For Mineral Dead Sea Products (Jordan), KAWAR Dead Sea Products (Jordan), and Sabon Holdings (Romania).
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