Increase in geriatric population and surge in incidence of inflammatory bowel disease, Crohn’s disease, and colorectal & bladder cancer are projected to drive the global ostomy drainage bags market during the forecast period. An ostomy drainage bag is primarily used to collect urine or stool post-surgery, depending on the type of surgery the patient undergoes. It has various types, including colostomy bags, urostomy bags, ileostomy bags, and ostomy bags. A colostomy bag is known as stoma bag, which is a small waterproof pouch used to collect waste from the body. Ileostomy bag has a similar principle that entails the use of stoma bag, which is termed as an ileostomy bag to differentiate.
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Rise in Prevalence of Inflammatory Bowel Disease, Crohn’s Disease, Ulcerative Colitis, and Colorectal & Bladder Cancer
According to the World Ageing 2019 study, the world’s population of adults aged 65 & above reached 703 million in 2019. In 2050, the number of elderly people is expected to increase to 1.5 billion. The proportion of people aged 65 and above in the global population climbed from 6% in 1990 to 9% in 2019. By 2050, the percentage is expected to increase to 16%. By 2050, one in every six persons on the planet will be aged over 65.
As per the Centers for Disease Control and Prevention, 1.3% of individuals in the U.S. (around 3 million) were diagnosed with IBD in 2015. This was a significant rise over 1999 (0.9 percent or 2 million adults). According to a recent study, the prevalence of IBD increased among Medicare beneficiaries of all races and ethnicities with a higher rate.
Increase in the number of ostomy procedures results in the creation of stomas (openings) for the elimination of body wastes into prosthetics known as ostomy bags outside the body, which drives the demand for ostomy drainage bags.
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Colostomy Bags Segment to Account for Significant Market Share
In terms of type, the global market has been classified into colostomy bags, ileostomy bags, and urostomy bags. In colostomy, the colon is linked with the stoma, thereby bypassing the anus and rectum. A colostomy bag is a small pouch used for closed colostomy procedures. It is used for the collection of waste from a surgically diverted biological system.
Based on use, the global ostomy drainage bags market has been bifurcated into single-use bags and multi-use bags. The two primary types of colostomy bag are disposable and reusable. Disposable bags are more preferred due to advantages such as easy removal & disposal and easy to carry everywhere. Technological advancements in terms of productivity has led to increasing popularity of ostomy bags among ostomates. The sensor included in ostomy bag is a prominent feature that draws customers. This is likely to drive the ostomy drainage bags market in the near future.
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Technological Advancements to Drive Global Market
Players in the market focus on diversification of their product portfolios by offering innovative goods and technological improvements to address leaks and skin concerns, which are important factors for ostomy patient readmissions. In August 2017, ConvaTec Group plc, a leading global medical technology company, announced the worldwide launch of the Natura Convex Cut-to-Fit Accordion Flange. The Natura Accordion Flange’s intuitive, easy-to-use design reduces abdominal pressure during two-piece pouch insertion. The flange gives a full finger width room in the ‘UP’ position, making pouch attachment easy and comfortable, especially for those with limited dexterity or sensitive abdomens.
In 2013, 11 Health Ltd., a U.K.-Based firm, created Ostom-i Alert, a sensor-based technology that accurately measures drainage pouch fullness by sensing the bag’s external curvature. When the ostomy bags are close to being full, the device warns patients and caregivers by sending messages via Bluetooth to a mobile app, as the bags are prone to overflows and leaks.
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