Detailed profiles of providers of unified communication have been provided in the market report to evaluate their financials, key product offerings, recent developments, and strategies. Key players operating in the global unified communication market are 8X8, Inc., ALE International, Avaya Inc., Cisco Systems, Inc., Dialpad Inc., Fuze, Inc., GoTo, Microsoft Corporation, Mitel Networks Corp., NEC Corporation, RingCentral, Inc., Verizon, Vidyo, Inc., Vonage, and Zoom Video Communications, Inc.
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Unified communication refers to a group of technologies that automates and combines human and device communications in a single context and experience. Unified communications improve human communications and business operations by regulating flows, lowering latency, and eliminating media and device dependencies.
As productivity of mobile workers is increasing, demand for enterprise mobility and mobile workforce is also increasing due to globalization and market transformation. Moreover, the demand for unified communication solutions is rising, as it enables employees to communicate with each other precisely and instantly from anywhere and from any device.
Adoption of cloud-based technology is fueling the adoption of unified communications. Cloud technology provides organizations low cost unified communication solutions. Cloud enables employees to work from any location and at any time. Cloud unified communication, also known as Unified Communication as a Service, is accessible from any Internet-connected device and any location, enabling organizations and employees to connect with one another.
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Increase in Demand for Enterprise Mobility and Mobile Workforce to Drive Global Unified Communication Market
The demand for mobility is growing, as is the requirement to lower the cost of administrative processes. With rising globalization, larger organizations are aiming to access cross-border markets, requiring the use of collaboration solutions that allow for effective communication among the firm’s employees. Organizations have discovered that the productivity of their employees has increased by giving them the option to work without distractions.
Across enterprises, unified communication solutions offer mobility, flexibility, and increased productivity. Businesses could hold online meetings using video conferencing and audio conferencing with the help of unified communication technologies. Employees can access resources they need, to execute their jobs on any device and any location due to a digital workforce. Enterprises now have a perfect environment for unified communication due to the growing trend toward agile techniques and cloud communications.
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Rise in Social Business Integration to Boost Demand for Unified Communication
Businesses have increased their use of social media, as connecting social media with unified communication systems enables far more effective customer interaction and marketing. As a result, unified communication providers are aiming to create ecosystems to make social business integration more appealing to businesses and organizations. The adoption of social business solutions in enterprises is growing due to the increased use of enterprise social software solutions such as Slack, Carizen, Jive, IBM Connections, Microsoft Teams, and Salesforce Chatter by employees.
The open features of unified communication systems, which allows for the integration of a wide range of business applications and processes such as ERP, CRM, SFDC, and social analytics, are likely to further boost social business integration.
The global unified communication market is expected to witness a rise in demand for unified communication solutions from companies and businesses looking to improve the efficacy of their current processes by moving from traditional to communications-enabled business processes.
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