Belief is important, but it is not the only element influencing the Kosher food market expansion. Food goods with the Kosher certification are becoming more and more well-known for their quality and safety. A growing Jewish affluent population, health awareness, and changing lifestyles are other factors affecting this market’s sales growth.
According to a recent survey, customers place a higher value on quality of service and are more likely to plan a trip to a hotel or restaurant to eat Kosher certified meals on special occasions or irregularly because of the goods’ health benefits.
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Mixed economy consumers favour superior-quality natural goods. Consumers in Jewish-dominated economies, on the other hand, are more likely to favour goods and companies that are pure, secure, and produced in accordance with Jewish law. In contrast to mixed economies, corporations in economies with a Jewish majority are believed to be considerably better able to withstand scrutiny from community organisations.
This is primarily because local businesses are thought to comprehend Jewish law better than international corporations situated in non-Jewish nations. Additionally, customers from mixed economies are more likely to purchase environmentally friendly goods than those who only purchase Kosher-certified goods.
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Increasing demand for Kosher food by lactose intolerant consumers expected to boost the growth of the pareve segment
The pareve segment is primarily driven by concentration of Jewish population in specific geographies of the world, and also by a few members of the Christian community. Kosher product demand is also reportedly increasing due to its preference by vegetarian consumers, health conscious consumers, people suffering from lactose intolerance and celiac disorders, as well as consumers who believe Kosher is a better option in terms of quality, fitness and gluten free prospects as compared to other available food products.
Moreover, with Jewish groups scattered across the globe, the demand for Kosher food is also rapidly increasing and manufacturers are more focused on introducing new Kosher certified products. Additionally, to fulfil the increasing demand for Kosher food products, supermarkets and other food companies offer a variety of Kosher products. New Kosher food product lines include cereals, chocolate, bread, juices and pasta – all certified as Kosher.
Market Segmentation
By Raw Material
- Meat
- Dairy
- Pareve
By Application
- Processes Meat and Poultry
- Seafood
- Staples
- Beverages
- Bakery and Confectionery
- Snack Food
By Region
- North America
- Latin America
- Europe
- Asia Pacific
- MEA
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