According to the report, the global Infrastructure-as-a-Service (IaaS) market is projected to reach US$ 859.67 Bn by 2031, expanding at a CAGR of 28.50% during the forecast period. Rise in the number of data centers across the globe is likely to boost the Infrastructure-as-a-service (IaaS) market. Increase in the rate of adoption of hybrid cloud system in major industries, including healthcare, manufacturing, and e-commerce, is anticipated to boost the infrastructure-as-a-service (IaaS) market.
Moreover, increase in small- and medium-scale enterprises where data centers are available is also fueling the infrastructure-as-a service (IaaS) market. The growing digitization across the globe where volume of data is high is estimated to propel the infrastructure-as-a service (IaaS) market. Rise in need for data centers from the IT industry is creating an opportunity for the infrastructure-as-a-service (IaaS) market. Major concerns regarding privacy or data protection, government regulations regarding data security, and high investments for data centers are key factors that are challenging for infrastructure service market
The report by TMR is the end-product of a study performed using different methodologies including the PESTEL, PORTER, and SWOT analysis. The study with the help of these models shed light on the key financial considerations that players in the Infrastructure-as-a-Service (IaaS) market need to focus on identifying competition and formulate their marketing strategies for both consumer and industrial markets. The report leverages a wide spectrum of research methods including surveys, interviews, and social media listening to analyze consumer behaviors in its entirety.
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Infrastructure-as-a-Service (IaaS) Market: Industry Trends and Value Chain
The study on the Infrastructure-as-a-Service (IaaS) market presents a granular assessment of the macroeconomic and microeconomic factors that have shaped the industry dynamics. An in-depth focus on industry value chain help companies find out effective and pertinent trends that define customer value creation in the market. The analysis presents a data-driven and industry-validated frameworks for understanding the role of government regulations and financial and monetary policies. The analysts offer a deep-dive into the how these factors will shape the value delivery network for companies and firms operating in the market.
Infrastructure-as-a-Service (IaaS) Market: Branding Strategies and Competitive Strategies
Some of the key questions scrutinized in the study are:
- What are some of the recent brand building activities of key players undertaken to create customer value in the Infrastructure-as-a-Service (IaaS) market?
- Which companies are expanding litany of products with the aim to diversify product portfolio?
- Which companies have drifted away from their core competencies and how have those impacted the strategic landscape of the Infrastructure-as-a-Service (IaaS) market?
- Which companies have expanded their horizons by engaging in long-term societal considerations?
- Which firms have bucked the pandemic trend and what frameworks they adopted to stay resilient?
- What are the marketing programs for some of the recent product launches?
The list of key players operating in the Infrastructure-as-a-Service (IaaS) market includes following names:
- Fujitsu Ltd.
- NTT Communications Corp.
- Rackspace, Inc.
- IBM Corporation
- Dimension Data Plc
- Verizon Communications, Inc.
- Google, Inc.
- Hewlett-Packard Development Company
- VMware, Inc.
- Datapipe, Inc.
- Microsoft Corporation
- Oracle Corporation
- Amazon Web Services, Inc.
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Infrastructure-as-a-Service (IaaS) Market: Assessment of Avenues and Revenue Potential in Key Geographies
Some of the key aspects that the study analyzes and sheds light are:
Which regions are witnessing rise in investments in the supply chain networks?
- Which countries seems to have benefitted from recent import and export policies?
- Which regions have witnessed decline in consumer demand due to economic and political upheavals?
- Which are some the key geographies that are likely to emerge as lucrative markets?
- Which regions are expected to lose shares due to pricing pressures?
- Which regions leading players are expected to expand their footprints in the near future?
- What are some the sustainability trends impacting the logistics and supply chain dynamics in the Infrastructure-as-a-Service (IaaS) market?
- What are some of the demographic and economic environments that create new demand in developing economies?
- How are changing government regulations shaping business strategies and practices?
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