The solutions offered by the service providers and players functional within the global cloud workload protection platform (CWPP) market are used in all types of cloud networks, i.e. private networks, public networks, and hybrid networks. These services and solutions in the global cloud workload protection platform (CWPP) market are used across various industries for applications such as workload configuration, network segmentation, digital asset management or DAM, intrusion prevention system or IPS, application delivery controllers or ADC, vulnerability management, system integrity measurement, and denial of service attack or DoS, among others. These services and solutions in the global cloud workload protection platform (CWPP) market are used in both large as well as small and medium sized enterprises.
The increasing data law privacy emerged as one of the strongest drivers for the growth within the global cloud workload protection platform (CWPP) market in recent past. Additionally, the increasing demand from manufacturing as well as banking industries, on the advent of latest manufacturing or industry 4.0 as well as blockchain and cloud computing technologies is also driving the growth within the global cloud workload protection platform (CWPP) market. Furthermore, the increasing trend of BYOD or bring your own device in various workplaces in developed economies along with the significant increase in the volume of unstructured data is fuelling the demand within the global cloud workload protection platform (CWPP) market.
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The leading incumbent players and vendors operational within the landscape of the global cloud workload protection platform (CWPP) market include Carbon Black, CloudAware, Dome9 Security, Inc., McAfee LLC, Symantec Corporation, Trend Micro Inc., vArmour, Cloud Raxak, Inc., CloudPassage, Illumio, StackRox, Inc., Threat Stack, Inc., and Twistlock, Inc., among others. Key strategies employed by the players in the global cloud workload protection platform (CWPP) market include launching of new services and solutions, strategic collaborations with technology vendors, and mergers and acquisitions, among others. For instance, a new suite of native cloud solutions for API or application program interface as well as other modern applications was launched by the Trend Micro, Inc., in December of 2020.
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