Global Feminine Hygiene Product Market Emerging Factor’s Analysis 2023

The global Feminine Hygiene Product Market is estimated to grow at the rate of 6.1% in the upcoming period, reaching US$ 17.5 Bn by the year 2031. Integration with virtual reality solutions is expected to rule the roost in the forecast period. Augmented reality could be used for accessing information as well as reports while handling patients or without having to leave their existing operations, that too, in a completely hands-free mode, through voice command, or making supportive data appear automatically. This would be the healthcare vertical in future.

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The feminine hygiene products market amounted to a net worth of US$ 21.5 Bn in 2020, and is anticipated to attain a market valuation of US$ 39 Bn by the end of the decade, since analysts at Persistence Market Research have predicted the market to progress at a healthy CAGR of 6.1% through 2031.

Feminine hygiene has gained substantial importance over the past decades and this importance is only expected to increase as awareness regarding hygiene rises across the globe. Increased per capita disposable across various regions in the world and emergence of low-cost hygiene products are two major factors that are boosting sales of feminine hygiene products.

However, low awareness about feminine hygiene in underdeveloped economies is expected to restrain the market from expanding at its full potential. Allergies and infections associated with certain materials used in these products are also expected to adversely affect overall market growth.

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Prime players in the industry are investing in reaching out to untapped markets, are focusing on increasing awareness regarding feminine hygiene, and are adopting organic as well as inorganic growth strategies to boost their sales across regions.

  • Recently, Viveca Biomed announced its plans of expanding globally and exporting its innovative feminine hygiene products worth 2 to 3 million euros. The company has also announced that it would be doubling its workforce by the end of this year as production as its Ashington facility increases.
  • Feminine hygiene care brand Moons, in August 2021, announced the launch of its new tampon and liner system, which would change the way menstruators experience their monthly cycles. The product is designed to protect from leaks during periods, which is a common issue among women, and is intended to provide 100% leakproof reliability.feminine hygiene product

Company Profiles:

  • Lil-lets UK Limited
  • Edgewell Personal Care
  • Ontex
  • Sanofi
  • Johnson & Johnson
  • Svenska Cellulosa Aktiebolaget SCA
  • Unicharm Corporation
  • Procter and Gamble
  • Diva International Inc.
  • Kimberly-Clark Corporation
  • Others.

 

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Key Takeaways from Market Study

  • Over the next ten years, the feminine hygiene products market is expected to expand at a CAGR of 6.1%.
  • The market in China is expected to rise at the fastest pace over the decade.
  • Sanitary napkins and tampons are predicted to dominate the market in terms of market share.
  • Sales forecasts for feminine hygiene products for 2031 are anticipated to be around US$ 39 Bn.
  • In terms of value, the retail pharmacies segment is expected to dominate the market over the forecast period.
  • Demand for feminine hygiene products is expected to be driven by rising awareness regarding feminine hygiene, increasing per capita disposable income, growing standards of living, etc.

Demand for feminine hygiene products in emerging and developing economies is expected to see a major boost as disposable income increases and lifestyle changes, says a Persistence Market Research analyst.

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PersistenceMarketResearch is an esteemed company with a reputation of serving clients across domains of information technology (IT), healthcare, and chemicals. Our analysts undertake painstaking primary and secondary research to provide a seamless report with a 360 degree perspective. Data is compared against rep/uted organizations, trustworthy databases, and international surveys for producing impeccable reports backed with graphical and statistical information.

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