New York, Global Direct-to-Consumer (DTC) Genetic Testing Market was valued at USD 1.4 Billion in 2021 and it is anticipated to grow up to USD 5.0 Billion by 2031, at a CAGR of 13.7% during the forecast period.
The global direct-to-consumer (DTC) genetic testing market report from Global Insight Services is the single authoritative source of intelligence on Direct-to-Consumer (DTC) Genetic Testing Market. The report will provide you with analysis of impact of latest market disruptions such as Russia-Ukraine war and Covid-19 on the market. Report provides qualitative analysis of the market using various frameworks such as Porters’ and PESTLE analysis. Report includes in-depth segmentation and market size data by categories, product types, applications, and geographies. Report also includes comprehensive analysis of key issues, trends and drivers, restraints and challenges, competitive landscape, as well as recent events such as M&A activities in the market.
Direct-to-consumer genetic testing provides individuals genetic information without involvement of any medical provider or health insurance company. Consumers can send the company their DNA sample and directly receive results. Direct-to-consumer genetic testing promotes awareness of various genetic disorders that helps in making predictions about health, provides data on common traits, and ancestry information among others. DTC genetic testing is easy-to-use, cost-effective, and gives assured results in less time.
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Market Trends and Drivers
Rising demand for personalized direct-to-consumer genetic testing services will boost the market expansion
Increasing demand for personalized direct-to-consumer genetic tests will promote the market growth as customers are willing to pay for the identification and addressing of specific needs. Surging popularity of pharmacogenetics will also positively promote the direct-to-consumer genetic testing industry statistics. As pharmacogenetics is the well-known example of gene-based personalization, where genetic polymorphisms dictate the selection of medicinal treatment that favors the business momentum. Moreover, the evaluation and regulation of personalized tests are based on consumer’s understanding. The service provider offers descriptive information regarding analytical validity, and clinical validity of the tests that surges its industry demand. These personalised tests are also less expensive than regular genetic screenings. Furthermore, personalised direct-to-consumer genetic test results can be generated fast using easy and noninvasive technologies. These aforementioned factors will accelerate the overall market share.
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Global Direct-to-Consumer (DTC) Genetic Testing Market Segmentation
By Test Type
- Carrier Testing
- Predictive Testing
- Ancestry & Relationship Testing
- Nutrigenomic Testing
- Skincare Testing
By Technology
- Targeted analysis
- Single nucleotide polymorphism (SNP) chips
- Whole Genome Sequencing (WGS)
By Distribution Channel
- Online platform
- Over-the-counter
Major Players in the Global Direct-to-Consumer (DTC) Genetic Testing Market
The key players in the direct-to-consumer (DTC) genetic testing market are 23andMe, Ancestry DNA, Color Genomics Inc., Family Tree DNA, Full Genomes Corporation Inc., Helix OpCo LLC, Identigene LLC, Living DNA Ltd., MyHeritage Ltd., and Prenetics Limited, among others.
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