This latest Fact.MR research study places worldwide sales of kids’ toothbrushes at US$ 3.13 billion in 2023 and estimates them to reach US$ 6.57 billion by the end of 2033. Over the next ten years, the global kids toothbrush market is poised to exhibit expansion at a healthy 7.7% CAGR, which is 2.4% higher than its historical CAGR of 5.3% from 2018 to 2022.
Boring toothbrushes are for adults and a glance at the search for kids’ toothbrushes only proves to be a testament to the aforementioned statement. Increasing popularity of Cocomelon toothbrushes, Spiderman toothbrushes, and Paw Patrol toothbrushes shows how influential the kids toothbrush industry is and how companies manufacturing toothbrushes for children with just a little research on kids could create innovative products.
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Competitive Landscape
Leading kids’ toothbrush manufacturers are focusing on strategies such as mergers, acquisitions, and collaborations to expand their business scope and bolster their position in the global competitive landscape.
- In September 2021, Sunstar, a world-renowned oral care organization, announced the acquisition of Playbrush, a digital oral hygiene start-up founded in 2015. This acquisition strengthened Sunstar’s position in the global marketplace and allowed Playbrush’s offerings to reach a more expansive audience.
Kids’ toothbrush companies are also launching new products and expanding their product portfolio to gain a competitive advantage over their competitors.
- In February 2022, BURST Oral Care, an e-Commerce company founded in 2017, announced the launch of its new sonic toothbrush featuring the designs of CoComelon star JJ himself. The product was a limited edition launch and came with exclusive CoComelon video content.
Key Companies Profiled:
- GlaxoSmithKline
- Unilever Plc
- Pigeon Corporation
- Lion Corporation
- Colgate-Palmolive Company
- Amway
- Church & Dwight Co. Inc.
- Chicco
- Clinica
- Oriflame
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Key Segments Covered in Kids Toothbrush Industry Research
- By Product Type :
- Non-electric
- Electric
- By Target Age Group :
- Infants (Ages 4 Weeks to 1 Year)
- Toddlers (Ages 12 Months to 24 Months)
- Pre-Schoolers (Ages 2 to 5 Years)
- School-aged Children (Ages 6 to 13 Years)
- By Sales Channel :
- Offline Stores
- Supermarkets/Hypermarkets
- Departmental Stores
- Drug Stores & Pharmacies
- Other Sales Channels
- Online Stores
- E-Commerce Platforms
- Company/Brand Websites
- Offline Stores
Key Questions Covered in the Kids Toothbrush Market Report:
- What is the projected value of the Kids Toothbrush factors Industry in 2022?
- At what rate will the global Kids Toothbrush factors market size grow until 2032?
- Which are the factors hampering the growth of Kids Toothbrush factors?
- Which region is expected to lead in the global Kids Toothbrush factors market by 2032?
- Which are the factors driving the Kids Toothbrush factors Industry during the forecast period?
- What is the expected market value of the Kids Toothbrush factors market during the forecast period?
Regional Analysis for Kids Toothbrush Market:
- APAC (Japan, China, South Korea, Australia, India, and the rest of APAC; the rest of APAC is further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka)
- Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe; Rest of Europe is further segmented into Belgium, Denmark, Austria, Norway, Sweden, Netherlands, Poland, Czech Republic, Slovakia, Hungary, and Romania)
- North America (USA, Canada and Mexico)
- South America (Brazil, Chile, Argentina, Rest of South America)
- MEA (Saudi Arabia, United Arab Emirates, South Africa)
What makes Fact.MR report stand out from others?
- Fact.MR follows a six-point mechanism known as E.V.O.L.V.E. (Evaluate. Visualize. Overcome. Leverage. Verify. Eradicate.). The report is specially created to assess the COVID-19 impact on the Kids Toothbrush industry. This mechanism focuses on almost all the factors in a definite manner to provide the best research report for the industry stakeholders.
- Evaluate: A Fact.MR report evaluates every small aspect that can prove to be a growth generator for the Kids Toothbrush industry, thus, making it different and special from other reports.
- Visualize: The authors involved in the research activities visualized the post-COVID-19 era so that the key stakeholders of industry get an overview and helps them take certain steps to ensure continuous growth during the forecast period.
- Overcome: The report scrutinizes on points that can prove to be an Achilles heel to the Kids Toothbrush industry and assists to create strategies to overcome the obstacles that may hinder the growth of the Kids Toothbrush industry.
- Leverage: The Kids Toothbrush industry can leverage certain aspects that can prove beneficial for the increase in growth rate. Fact.MR covers all the points on which the key stakeholders can leverage upon.
- Verify: Research is done systematically to assure validation of all the aspects covered in the report. All the points are rechecked and verified thoroughly to avoid flaws and fake information.
- Eradicate: Last but not the least, this aspect helps the key stakeholder eradicate all the obstacles that come between the growth rate and the Kids Toothbrush industry.
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