Baby Care Products Market Is Expected to Reach Nearly US$ 19 Billion by 2031

The market for baby care products is anticipated to be worth USD 8 billion in 2021 and USD 19 billion by 2031, growing at a CAGR of 9% over the forecast period of 2021–2031.

Globally, an increasing urban population is the main factor driving the growth of the infant care products market. The millennial generation is becoming more prevalent, which has increased demand for high-end goods in numerous areas. Thus, it is anticipated that sales of baby care items will surpass US$ 19 billion between 2021 and 2031, showing a 9% CAGR.

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Baby Care Products Market- Key Takeaways

• Organic baby care products are highly sought after, despite relatively higher costs owing to health concerns over chemicals in conventional products.
• Online sales channels account for higher growth rates owing to the convenience of home delivery and a larger number of working mothers.
• Asia Pacific is a leading market for baby care products, driven by higher disposable incomes and the large and fast-growing population base.

Competitive Landscape:

New product launches and expansion of credit lines to enhance production processes are two of the core strategies relied upon by key manufacturers of baby care products. Besides, approaches such as mergers & acquisitions, collaborations and partnerships with existing players and research institutes are also relied upon.

• In March 2020, Munchkin launched a mini sterilizer, which uses UV-C light to eliminate bacteria and viruses from small baby items. Thus, the usage of this device makes products safer to use on a daily basis
• In June 2021, Dorel Industries Inc. announced its entry into a new US$ 450 million senior secured asset based revolving financing with institutional lenders led by the Bank of Montreal, which will help the company and its subsidiaries avail credit lines to produce new baby care and other juvenile products
• iBaby Labs Inc., a prominent smart baby care solutions provider, offers the iBaby M6 360-degree monitor camera, permitting parents to keep a watchful eye on their children, even from far away, with just the swipe of a finger. The monitor is simplistically designed, providing a crystal clear high definition image of not just the baby, but also of the entire room

Key Companies Profiled:

• OCCObaby
• Mayborn Group Limited
• Munchkin, Inc.
• Helen of Troy Limited
• Thousandshores
• Koninklijke Philips N.V.
• iBaby Labs, Inc.
• The Boppy Company LLC. (Artsana S.p.A.)
• Babymoov

Baby Care Products Market- Driving Factors

• Higher awareness among parents about baby hygiene and higher standards of living drive growth.
• Improvements in the supply chains and distribution networks of organized retail, especially in emerging economies will support sales.
• High birth rates in emerging economies and larger numbers of working women, is bolstering sales.

Baby Care Products Market- Major Restraints

• Strict regulations associated to testing of new products, slows down approval, hindering growth prospects.
• High capital costs associated with product development is a key challenge for manufacturers in the industry.

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Key Segments Covered:

• Product Type:
  • Health Devices
    • Baby Thermometer
    • Nasal Aspirator
    • Pre Natal Health Tracker
    • Pregnancy Water Bottle Tracker
    • Baby Health Tracker
  • Feeding Accessories
    • Breast Pumps
    • Formula Maker
    • Baby Bottles
    • Baby Bottle Warmer
    • Baby Food Maker
    • Bottle Cleaning Sanitizer
  • Sleep Facilitators
    • Night and Noise Machines
    • Sleep Positioner Pillows
    • Smart Bassinet
  • Comfort Facilitators & Support Accessories
    • Nursery Air Purifier
    • Nursery Humidifier
    • Nursery Fan / Air Circulator
    • Diaper Pail/Odor Eliminator
    • Diaper Caddy
  • Personal Care Products
    • Health & Grooming Kits
    • Bathing Accessories (bath tubs, chairs, etc.)
    • Baby Nose Wipes
  • Security Devices
• Buyer Type:
  • Institutional Buyers
  • Residential Buyers
• Distribution Channel:
  • Modern Retail
  • Specialty Stores
  • Online Retailers
  • Other

How will be insights and market estimations provided in the Fact.MR report on the Demand Baby Care Products make a difference?

• The study takes a closer look at the major economic turmoil, with a focus on the recent COVID-19 pandemic disruptions
• The assessment of key growth dynamics highlights the attractiveness of new automation technologies and offers readers insight on the prospect of these during the forecast period
• The study tries to offer a balance perspective of the opportunities in mature and the most lackluster markets
• Provides scrutiny of the industry trends that have shaped recent government policies
• Provides an account of major breakthroughs in all segments that might change the course of the market considerably
• Analyzes how collaborations and partnerships among players from different industries shape the key growth dynamics in the near future
• Evaluates the role of various stages of funding on new growth avenues in key regional markets

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