Global Beer Market report from Global Insight Services is the single authoritative source of intelligence on Beer Market. The report will provide you with analysis of impact of latest market disruptions such as Russia-Ukraine war and Covid-19 on the market. Report provides qualitative analysis of the market using various frameworks such as Porters’ and PESTLE analysis. Report includes in-depth segmentation and market size data by categories, product types, applications, and geographies. Report also includes comprehensive analysis of key issues, trends and drivers, restraints and challenges, competitive landscape, as well as recent events such as M&A activities in the market.
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Beer is an alcoholic beverage made by fermenting grain. The most common grain used to make beer is barley, but wheat, maize (corn), and rice are also used. The fermentation process is initiated by yeast, and the type of yeast used affects the flavor of the beer.
The main drivers of the beer market are population growth, economic growth, and the trend for premiumization.
Population growth is one of the most important drivers of the beer market. As the world’s population continues to grow, so does the demand for beer. This is especially true in emerging markets, where population growth is highest.
Economic growth is also a key driver of the beer market. As economies grow, so does the demand for beer. This is because people have more disposable income and are more likely to spend it on luxuries such as beer.
The trend for premiumization is also driving the beer market. As consumers become more discerning, they are willing to pay more for premium beers. This is especially true in developed markets, where consumers have higher disposable incomes.
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The main trends in beer technology are geared towards improving efficiency and quality control during the brewing process. One popular trend is the use of sensors and automation to monitor various aspects of the brewing process, such as temperature and specific gravity. This information can be used to make adjustments on the fly to ensure that the beer is being brewed according to the desired specifications.
Another popular trend is the use of reverse osmosis to purify water used in the brewing process. This can help to remove impurities that can affect the flavor of the beer. Additionally, reverse osmosis can be used to concentrate wort, which can save time and energy during the brewing process.
Finally, many breweries are now using packaging technologies that allow them to package their beer in cans or kegs without the need for bottling. This can help to reduce the amount of time and money required to package and ship beer.
Restraints & Challenges
The key restraints in the beer market are the high costs of brewing beer and the stringent regulations in place regarding the production and sale of beer. The challenges in the beer market are the increasing competition from wine and spirits, and the need to constantly innovate in order to stay relevant.
The Beer Market is segmented by type, packaging, category, production, and region. Based on type, the market is divided into lager, ale, stout & porter, malt, and others. Based on packaging, the market is divided into glass, metal can, and others. By production, the market is segmented into macro brewery, microbrewery, and craft brewery. Region-wise the market is divided into North America, Europe, Asia-Pacific, and the Rest of the World.
The Beer Market includes players such as Anheuser-Busch Inbev, Beijing Enterprises Holdings Ltd (Beijing Yanjing Brewery Co., Ltd.), Carlsberg Group, Diageo Plc, Dogfish Head Craft Brewery, Inc., Heineken Holding Nv. (Heineken N.V.), Squatters Pub And Beers, Sierra Nevada Brewing Co, The Boston Beer Company, Inc. and United Breweries Limited.
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