From 2023 to 2033, the worldwide flavored milk market is expected to grow at a CAGR of 7%. The market is valued at $6 billion in 2023 and is expected to grow to $12 billion by the end of 2033.Because of the growing need for high-quality and long-lasting packaging options, customers choose milk in tins and cans. Tins and cans are expected to account for more than a third of the worldwide market by 2033.
Flavored milk is often pasteurized using the ultra-high temperature (UHT) procedure after being made by combining milk, natural or artificial flavorings, colorings, and sugar. This method also provides flavored milk with a longer shelf life than plain milk.
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There are a number of flavored syrups or powders on the market that may be added to plain milk to give it a flavorful taste. Positive customer perceptions of numerous health advantages are driving the global expansion of the flavored milk industry.
The global market for flavored milk is expected to expand rapidly during the forecast period due to their widespread appeal among children, the lack of readily available alternatives to popular flavors such as chocolate-flavored milk, and busy lifestyles that increase milk consumption outside of scheduled times.
Competitive Landscape:
Flavored milk vendors are expanding their product portfolio by introducing new flavors, to attract consumer interest. Leading companies are focusing more on attractive packaging to increase their product visibility, and leveraging the curiosity of consumers for attracting their attention.
Children enjoy fruit flavors, which has inspired producers to develop novel products. In addition, top businesses are releasing flavored milk types with improved functional qualities to meet consumer demand.
For instance :
Fonterra launched triple-layered bottles for its flavored milk products. The interior and exterior layers of these bottles are opaque, with black middle layers blocking out entire radiations of light, prolonging their shelf life.
Key Players:
- Dean Foods
- Danone SA
- Hiland Dairy
- Saputo Inc.
- The Hershey Company
- The Coca-Cola Company
- The Farmer’s Cow
- BSA SA
- Saputo Inc.
- Grupo Lala
- Meiji Holdings Co. Ltd.
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Regional Analysis:
The usage of flavored milk in the United States is being promoted by significant advancements in healthy and balanced dietary habits and drinks. Flavored goods have acquired importance as a result of their popularity in public schools, and milk consumption is high there. When compared to unflavored milk, youngsters prefer flavored milk.
The United States dominates the North American flavored milk industry due to the developed and continually developing demand for flavored milk, as well as consumer awareness of the importance of nutrition and health.
South Korea’s market is expected to grow rapidly because to the expanding retail sector, increased health consciousness, and rising demand for healthy replacements for carbonated beverages and other ready-to-drink goods.In Japan, market expansion is being driven by rising consumer knowledge of the nutritional benefits of flavor-added milk, a rapidly expanding economy, and drastically enhanced manufacturing capacity.One of the primary drivers of market development is Japan’s fast expansion of the food and beverage sector.
Key Segments of Industry:
- By Flavor :
- Chocolate
- Coffee
- Rose
- Vanilla
- Strawberry
- Others
- By Packaging :
- Cartons
- Glass Bottles
- PET Bottles
- Tins & Cans
- By Sales Channel :
- Supermarkets/Hypermarkets
- Convenience Stores
- Specialist Stores
- Online Retail Stores
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