The worldwide instant coffee market is valued at $42.5 billion in 2023 and is expected to grow at a 5% CAGR from 2023 to 2033. As a result, global sales of instant coffee are expected to reach US$ 69.2 billion by the end of 2033.
Instant coffee can be produced fast and simply, which is an important factor that is projected to drive demand for instant coffee during the next ten years. Instant coffee, often known as coffee powder, is a popular hot beverage made by grinding roasted coffee beans. Customers may quickly make a cup of coffee by putting hot water into an instant mix packet.
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Instant coffee is soluble coffee or coffee powder made from roasted or processed coffee beans. Fresh coffee has influenced people all over the world in recent years, but instant coffee is eaten internationally due to its faster and easier preparation method. The growing popularity of instant coffee is causing a movement away from traditional coffee and toward premium instant coffee.
Competitive Landscape:
A majority of Blue Bottle Coffee is owned by Nestle. In October 2022, the company launched an instant espresso, which allows consumers to produce premium drinks at home without any requirement for brewing expertise or pricey coffee machines.
In July 2021, Starbucks and Nestle announced the launch of RTD coffee beverages in Latin America, Oceania, and Southeast Asia.
In March 2020, Cusa Tea announced the development of Cusa Coffee. This newly developed coffee production utilizes the evaporative dehydration process, which is the same as in Cusa Tea. Each box contains seven instant packets and can prepare an 8-ounce cup of brewed coffee within 3 seconds.
Key Players:
- Jacobs Douwe Egberts B.V.
- Starbucks Corporation
- The J.M. Smucker Company
- The Kraft Heinz Company
- Tata Global Beverages Ltd.
- Nestle
- Trung Nguyen
- Matthew Algie Company Limited
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Regional Analysis:
From 2023 to 2033, sales of instant coffee in Japan are expected to grow at a CAGR of 2.8%.
Because of the increased consumption of coffee in Japan, Japan is a significant importer of coffee. Furthermore, because it is fast and simple, the single-serve coffee package model is gaining favor. In 2022, the market value of instant coffee in the United States will have surpassed US$ 10 billion.The easy availability of instant coffee through various channels, the convenience given to customers on various sizes, and the low cost of consumption are expected to boost demand for instant coffee in the United States. Furthermore, a drop in demand for aerated drinks is booasting sales.
Key Segments of Industry:
- By Material :
- Freeze-dried
- Spray-dried
- By Packaging :
- Jars
- Sachets
- Pouches
- Others
- By Distribution Channel :
- Supermarkets & Hypermarkets
- B2B
- Independent Retailers
- Others
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