New York, Packaging printing is the process of printing on packaging materials, including paperboard, corrugated board, plastic film, and metal foil. It is a subset of the printing industry and includes flexible packaging, labels, and cartons. Packaging printing is a complex process that involves the interaction of inks, substrates, and printing plates. The inks are transferred to the substrate by the printing plates, which are mounted on the press. The substrate is then fed through the press, where it is exposed to high temperatures and pressures. This process results in the inks being transferred to the surface of the substrate.
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The packaging printing market includes players such as Mondi plc, Sonoco Products Company, Graphics Packaging Holding Company , Quad/graphics, Amcor Limited , Constantia Flexibles, Quantum Print, WS Packaging Group ,Toppan Printing Company, Duncan Printing Group and others.
There are a few key trends in packaging printing technology that are worth mentioning. The first is the trend towards digital printing. This is because digital printing offers a number of advantages over traditional printing methods, such as lower costs, faster turnaround times, and more flexibility.
Another trend is the move towards sustainability. This is because more and more consumers are becoming aware of the impact that their purchasing choices have on the environment. As a result, they are looking for packaging that is made from sustainable materials and that can be easily recycled.
Some of the key drivers of the packaging printing market are the need for better product visibility, the need for better branding and marketing,
Product visibility is important because it allows consumers to see the product before they purchase it. This is especially important for food and beverage products, which need to be clearly labeled so that consumers know what they are buying.
Branding and marketing are important because they allow manufacturers to differentiate their products from the competition.
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The packaging printing market is segmented by type, printing technology, application and region. By type it is divided into corrugated, flexible, folding cartons, label & tags and others. By printing technology it is bifurcated into flexography, gravure, offset, screen printing, digital and others. By application it is classified into food & beverage, household & cosmetics, pharmaceutical and others. By region, it is segmented into North America, Europe, Asia Pacific and Rest of the World.
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