Wipes are products that are used for personal hygiene purposes. They are usually made up of soft fabrics such as cotton and polyester. Wipes are available in different sizes and shapes, and can be used for various hygiene-related purposes. Dry wipes and wet wipes are the two types of wipes. Dry wipes are typically made up of cotton and are safe for cleaning purposes, as they do not have any added fragrances. Wet wipes are generally made up of non-woven fabrics, water, and some additives.
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Rise in Awareness About Sanitation and Personal Hygiene Augmenting Wipes Market Demand
Growth in population of working women, rise in urbanization, and surge in consumer expenditure on personal hygiene care products are driving market dynamics. Rise in awareness about personal cleanliness and disinfection is also bolstering market statistics. Rapid urbanization has led to an increase in air pollution. This has also increased the usage of wipes among consumers.
The outbreak of COVID-19 disease has made people more aware about the importance of hygiene andΒ personal careΒ in their daily lives. Wipes are convenient and easy to carry while travelling. They are also lightweight. These properties are driving the demand for wipes across the globe.
Analysis of Key Players
The global landscape is highly fragmented, with the presence of many local, regional, and international players. These players are adopting various strategies such as mergers, acquisitions, and partnerships to increase their market share. Manufacturers of wipes are increasingly focusing on product development. They are striving to introduce wipes at reasonable prices to meet the rising demand.
Prominent manufacturers of wipes include Procter & Gamble, S. C. Johnson & Son, Kimberly-Clark Corporation, Reckitt Benckiser Group plc, Weiman Products LLC., Rockline Industries, 3M Manufacturing Company, DuPont de Nemours Inc., Ecolab Inc. and The Clorox Company.