Organic mattress market analysis shows that global demand enjoyed year-on-year (YoY) growth of 9.2% in 2021 to reach 1.9 Mn units. Worldwide sales of organic mattresses are expected to increase at a CAGR of 8.2% and reach a market valuation of US$ 13.87 Bn by the end of 2032.
Latest market analysis by Fact.MR, a market research and competitive intelligence provider, reveals that market value for organic mattresses over the past half-decade surged at a CAGR of around 9.5%. In 2021, the organic mattress market stood at around 1,861,397 units.
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Key Trends:
- Increasing Demand for Eco-Friendly Products: Growing environmental consciousness and concerns about sustainability have been driving consumers toward organic mattresses. Many people are seeking products that are made with environmentally friendly materials and processes.
- Health and Wellness Awareness: The awareness of the potential health benefits of organic mattresses has been on the rise. Organic mattresses are often made without harmful chemicals and materials, making them a preferred choice for individuals who want to reduce their exposure to toxins and allergens.
- Certifications and Standards: Consumers are looking for mattresses that have recognized organic certifications, such as GOTS (Global Organic Textile Standard) and GOLS (Global Organic Latex Standard). These certifications provide assurance that the materials used in the mattress are organic and meet specific standards.
- Online Sales and Direct-to-Consumer Models: The e-commerce boom has impacted the mattress industry, including the organic mattress market. Many manufacturers have adopted direct-to-consumer models, selling their products online, thereby reducing costs and making organic mattresses more accessible.
- Customization and Personalization: Some companies are offering customization options for organic mattresses, allowing customers to select materials, firmness levels, and other features to suit their individual preferences. This trend caters to the idea of a “one-size-fits-all” mattress not being ideal for everyone.
Competitive landscape:
The organic mattress market is fragmented with a large number of competitors operating on a local level, depending on material and application. Producers focus on providing high-quality and supportive materials to entice clients based on their sleeping patterns, such as back sleepers, front sleepers, or side sleepers.
They’re also forming partnerships with a number of prestigious natural and organic material-based businesses in order to obtain raw materials for innovative offerings.
Key Segments Covered in Organic Mattress Industry Research:
- By Label Type :
- Organic Textile Standard (GOTS)
- Organic Latex Standard (GOLS)
- Oeko-Tex Standard 100
- Others
- By Comfort Type :
- Extra Firm
- Firm
- Medium
- Plush
- By Material :
- Latex Mattresses
- Latex Hybrid
- Luxury Natural Latex
- Hybrid Innerspring Latex
- Others
- Memory Foam Mattresses
- Gel Memory Foam
- Natural Memory Foam
- Hybrid Pocketed Coil Latex Mattresses
- Organic Cotton Mattresses
- Natural Wool Fiber Mattresses
- By Size :
- Twin Organic Mattresses
- Twin XL Organic Mattresses
- Full Organic Mattresses
- Queen Organic Mattresses
- King Organic Mattresses
- Others
- By Consumer Orientation :
- Organic Mattresses for Adults
- Organic Mattresses for Children
- Organic Mattresses for Senior Citizens
- By End Use :
- Commercial Organic Mattresses
- Household Organic Mattresses
- By Sales Channel :
- Offline Sales of Organic Mattresses
- Modern Trade
- Home Furnishing Stores
- Home Improvement Stores
- Departmental Store
- Other Sales Channels
- Online Sales of Organic Mattresses
- Company-owned Websites
- e-Commerce Platforms
- By Region :
- North America
- Latin America
- Europe
- East Asia
- South Asia & Oceania
- Middle East & Africa
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Questionnaire answered in the Market outlook Report of Organic Mattress include:
- What is the key strategy deployed by large players to maximize Organic Mattress Market growth?
- What are the main challenges faced by players in the Organic Mattress market Demand?
- With the advent of technological advancement, how will the Organic Mattress market landscape change over the forecast period?
- What does player bring to the table which is unique as a strategy, and is easy to emulate for new investors in the Organic Mattress market size?
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