Market Definition:
The global dead sea mud cosmetics market was valued at US$ 0.7 billion in 2021 and it is anticipated to grow up to US$ 2.6 billion by 2031, at a CAGR of 13.7% during the forecast period.
Dead sea mud cosmetics products such as salt, mud, and minerals are extracted from the dead sea. The mud contains various minerals such as bromide, sodium, silicon, iron, calcium, and magnesium.
Dead sea mud cosmetic product has a unique composition of high concentrations of skin-nourishing minerals such as calcium, magnesium, potassium, zinc, bromide, and iron. These potent minerals have numerous health benefits and make skin firm and radiant. The consumer has inclined toward natural ingredients and cosmetic products that will not harm the skin and give the best result. This factor will drive the market in the upcoming years.
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Market Outlook:
The escalating use of dead sea mud in cosmetics which both males and females can use for eliminating issues with skin and aging, may influence the growth of the dead sea mud cosmetics market to a great extent. Further, the increasing focus of the millennials and baby boomers on grooming and improving skin health has led to substantial demand for dead sea mud cosmetics, which may further strengthen the growth of the dead sea mud cosmetics market. Moreover, the availability of sea mud cosmetics in various price ranges, such as low, medium, and premium, has made it easy for consumers to select the products according to their budget. The focus of the cosmetic industry on providing natural and budget-friendly products is likely to create demand for the global dead sea mud cosmetics market. Hence, increasing awareness about the benefits of dead sea mud in cosmetics industry is boosting the market growth.
Market Restraints and Challenges
The dead sea’s level has been depleting by almost a meter a year as the Jordan river, which feeds the sea, has slowly been drying up. This has significantly raised environmental concerns over the dead sea’s ecosystem. As a result, mud mining has come into the crosshairs of environmental activists in recent years. An Israeli government decision to ban mud mining from the dead sea will bring the dead sea mud cosmetics industry to a grinding halt. Thus, the depletion of dead sea level is anticipated to hinder the growth of the global dead sea mud cosmetics market.
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Research Objectives:
• Estimates and forecast the overall market size for the total market, across product, service type, type, end-user, and region
• Detailed information and key takeaways on qualitative and quantitative trends, dynamics, business framework, competitive landscape, and company profiling
• Identify factors influencing market growth and challenges, opportunities, drivers and restraints
• Identify factors that could limit company participation in identified international markets to help properly calibrate market share expectations and growth rates
• Trace and evaluate key development strategies like acquisitions, product launches, mergers, collaborations, business expansions, agreements, partnerships, and R&D activities
• Thoroughly analyze smaller market segments strategically, focusing on their potential, individual patterns of growth, and impact on the overall market
• To thoroughly outline the competitive landscape within the market, including an assessment of business and corporate strategies, aimed at monitoring and dissecting competitive advancements.
• Identify the primary market participants, based on their business objectives, regional footprint, product offerings, and strategic initiatives
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Segmental Overview
The report analyses the global dead sea mud cosmetics market based on product type, end user, distribution channel, and region.
Major Players
The key players studied in the global dead sea mud cosmetics market are AHAVA Dead Sea Laboratories Ltd. (Israel), Aroma Dead Sea Spa and Cosmetics LTD (Israel), AVANI Supreme Inc. (US), Bo International (India), Dead Sea Premier Cosmetics Laboratories Ltd (Israel), Ein Gedi Cosmetics & Pharma ltd. (Israel), HB Dead Sea Minerals (Israel), Jordan Integrated For Mineral Dead Sea Products (Jordan), KAWAR Dead Sea Products (Jordan), and Sabon Holdings (Romania).
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Research Scope:
• Scope – Highlights, Trends, Insights. Attractiveness, Forecast
• Market Sizing – Product Type, End User, Offering Type, Technology, Region, Country, Others
• Market Dynamics – Market Segmentation, Demand and Supply, Bargaining Power of Buyers and Sellers, Drivers, Restraints, Opportunities, Threat Analysis, Impact Analysis, Porters 5 Forces, Ansoff Analysis, Supply Chain
• Business Framework – Case Studies, Regulatory Landscape, Pricing, Policies and Regulations, New Product Launches. M&As, Recent Developments
• Competitive Landscape – Market Share Analysis, Market Leaders, Emerging Players, Vendor Benchmarking, Developmental Strategy Benchmarking, PESTLE Analysis, Value Chain Analysis
• Company Profiles – Overview, Business Segments, Business Performance, Product Offering, Key Developmental Strategies, SWOT Analysis
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