Market Definition:
The global teeth whitening market was valued at USD 6645 million in 2021 and it is anticipated to grow further till USD 10126 million by 2031, at a CAGR of 4.3% during the forecast period.
The popular cosmetic dental technique of teeth whitening is a successful method for removing surface stains from teeth. Both essential and non-essential whitening are included. While non-vital whitening is done on teeth without living nerves, vital whitening is done on teeth that have live nerves. Too much coffee, fizzy drinks, and sugary foods and drinks cause teeth to become stained. These stains can be removed using teeth-whitening products like whitening toothpaste, whitening gel & strips, whitening light devices, and whitening pens.
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Market Outlook:
People all over the world are now more aware of the importance of dental and oral health due to an increased focus on personal hygiene and physical attractiveness. The perception of white teeth as an attractive physical appearance attribute is anticipated to increase consumer focus on appearances and drive sales of teeth whitening solutions. To broaden their range of use and boost their capacity for generating cash, tooth whitening strip manufacturers have introduced sensitive teeth strips. Shipments of teeth whitening strips are anticipated to increase in the next years as a result of rising cosmetic dentistry demand and the expansion of over-the-counter bleaching options.
Market Restraints and Challenges
When the COVID-19 epidemic first started, dental services were one of the worst hit. Dental offices all throughout the world were shut down. Several dental surgeons had to deal with unexpected difficulties due to a lack of patient visits and decreased profits. Telemedicine, however, turned out to be helpful for patients as well as dentists. In the United States, private dental insurance is said to be used by 70% of all dental patients. There is a significant chance that demand for dental care could stagnate due to economic factors given the high unemployment rates anticipated in the upcoming months.
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Research Objectives:
• Estimates and forecast the overall market size for the total market, across product, service type, type, end-user, and region
• Detailed information and key takeaways on qualitative and quantitative trends, dynamics, business framework, competitive landscape, and company profiling
• Identify factors influencing market growth and challenges, opportunities, drivers and restraints
• Identify factors that could limit company participation in identified international markets to help properly calibrate market share expectations and growth rates
• Trace and evaluate key development strategies like acquisitions, product launches, mergers, collaborations, business expansions, agreements, partnerships, and R&D activities
• Thoroughly analyze smaller market segments strategically, focusing on their potential, individual patterns of growth, and impact on the overall market
• To thoroughly outline the competitive landscape within the market, including an assessment of business and corporate strategies, aimed at monitoring and dissecting competitive advancements.
• Identify the primary market participants, based on their business objectives, regional footprint, product offerings, and strategic initiatives
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Global Teeth Whitening Market Segmental Overview
The report analyses the global teeth whitening market based on the product, distribution channel, and region.
Major Players in the Global Teeth Whitening Market
The report analyses the various key players such as Brodie & Stone, Church & Dwight Co. Inc., Colgate-Palmolive Company, Dr. Fresh LLC, GlaxoSmithKline PLC, GLO Science, Henkel AG & Co. KGaA, Johnson & Johnson, Unilever, Proctor & Gamble, GoSmile LLC, Ultradent Products Inc., and REMBRANDT among others.
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Research Scope:
• Scope – Highlights, Trends, Insights. Attractiveness, Forecast
• Market Sizing – Product Type, End User, Offering Type, Technology, Region, Country, Others
• Market Dynamics – Market Segmentation, Demand and Supply, Bargaining Power of Buyers and Sellers, Drivers, Restraints, Opportunities, Threat Analysis, Impact Analysis, Porters 5 Forces, Ansoff Analysis, Supply Chain
• Business Framework – Case Studies, Regulatory Landscape, Pricing, Policies and Regulations, New Product Launches. M&As, Recent Developments
• Competitive Landscape – Market Share Analysis, Market Leaders, Emerging Players, Vendor Benchmarking, Developmental Strategy Benchmarking, PESTLE Analysis, Value Chain Analysis
• Company Profiles – Overview, Business Segments, Business Performance, Product Offering, Key Developmental Strategies, SWOT Analysis
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