Market Definition
In-flight entertainment and connectivity (IFEC) refers to the electronic systems used to entertain passengers during a flight and to connect them to the ground. It includes the in-flight entertainment system (IFE), which offers audio, video, and games; the passenger information system (PIS), which provides flight information, weather, and other data; and the aircraft communication system (ACS), which allows passengers to make and receive phone calls, send and receive text messages, and access the Internet.
Today, IFEC systems offer a wide variety of entertainment options, from movies and TV shows to games and music. And with the advent of satellite-based connectivity, passengers can now stay connected to the ground throughout their flight, whether they’re checking their email, posting to social media, or streaming their favorite TV show.
Market Outlook
There are four key trends in In-flight Entertainment & Connectivity (IFEC) technology:
Increased connectivity options: There is a trend towards offering more connectivity options to passengers, including Wi-Fi, cellular, and satellite. This allows passengers to stay connected during their flight and have access to a variety of entertainment options.
Improved content options: Airlines are offering improved content options, including more on-demand movies and TV shows, as well as games and music. This helps to keep passengers entertained during their flight.
Enhanced user experience: Airlines are focused on enhancing the user experience by making the IFEC system easier to use and providing more personalization options. This makes it more enjoyable for passengers to use the system and helps to encourage them to use it more often.
The key drivers of In-flight Entertainment & Connectivity market are the ever-increasing demand for better connectivity and entertainment options while travelling, the technological advancements in the field of telecommunications and the need for airlines to differentiate themselves in a highly competitive market.
The ever-increasing demand for better connectivity and entertainment options while travelling is driven by the need of travelers to stay connected with their work, family and friends while on the go. With the advent of smartphones and other mobile devices, travelers now expect to have access to high-speed Internet and a variety of entertainment options while in the air.
The technological advancements in the field of telecommunications are another key driver of the IFEC market. The increasing availability of high-speed Internet on board aircrafts and the development of new IFEC solutions such as streaming video and live TV are enabling airlines to offer a better experience to their passengers.
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Research Objectives
• Estimates and forecast the overall market size for the total market, across product, service type, type, end-user, and region
• Detailed information and key takeaways on qualitative and quantitative trends, dynamics, business framework, competitive landscape, and company profiling
• Identify factors influencing market growth and challenges, opportunities, drivers and restraints
• Identify factors that could limit company participation in identified international markets to help properly calibrate market share expectations and growth rates
• Trace and evaluate key development strategies like acquisitions, product launches, mergers, collaborations, business expansions, agreements, partnerships, and R&D activities
• Thoroughly analyze smaller market segments strategically, focusing on their potential, individual patterns of growth, and impact on the overall market
• To thoroughly outline the competitive landscape within the market, including an assessment of business and corporate strategies, aimed at monitoring and dissecting competitive advancements.
• Identify the primary market participants, based on their business objectives, regional footprint, product offerings, and strategic initiatives
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Market Segmentation
The In-flight Entertainment & Connectivity Market is segmented by component, aircraft type, offering type, and region. By component, the market is divided into hardware, connectivity, and content. Based on the aircraft type the market is bifurcated into narrow-body aircraft (NBA), wide-body aircraft (WBA), and very large aircraft (VLA). Whereas for the offering type, the market is segmented into In-flight Entertainment (IFE), and In-flight Connectivity (IFC). Region-Wise the market is segmented by North America, Europe, Asia-Pacific, and the rest of the world.
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Major Players
The In-flight Entertainment & Connectivity Market report includes players such as Anuvu (US), EchoStar Corporation (US), Honeywell International Inc. (US), Intelsat (Luxembourg), Kymeta Corporation (US), Panasonic Corporation (Japan), SITA (Onair) (Switzerland), Thales Group (France), Thinkom Solutions, Inc. (US) and Viasat Inc. (US), among others.
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Research Scope
• Scope – Highlights, Trends, Insights. Attractiveness, Forecast
• Market Sizing – Product Type, End User, Offering Type, Technology, Region, Country, Others
• Market Dynamics – Market Segmentation, Demand and Supply, Bargaining Power of Buyers and Sellers, Drivers, Restraints, Opportunities, Threat Analysis, Impact Analysis, Porters 5 Forces, Ansoff Analysis, Supply Chain
• Business Framework – Case Studies, Regulatory Landscape, Pricing, Policies and Regulations, New Product Launches. M&As, Recent Developments
• Competitive Landscape – Market Share Analysis, Market Leaders, Emerging Players, Vendor Benchmarking, Developmental Strategy Benchmarking, PESTLE Analysis, Value Chain Analysis
• Company Profiles – Overview, Business Segments, Business Performance, Product Offering, Key Developmental Strategies, SWOT Analysis
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