Market Definition
A data center substation is a structure in the power network where transmission routes and distribution feeders are connected through circuit breakers/switches by busbars. This helps control the power flow across the network and general switching procedures for maintenance purposes. These enclosed zones mainly step up or down the voltage in transmission lines to a particular level suitable for the distribution system. Further, with the surge in the volume of structured and unstructured data, along with the increasing demand for cloud computing, is subsequently driving the demand for efficient and reliable substations.
Market Outlook
The global data center substation market was valued at US$ 9.8 billion in 2021 and it is anticipated to grow up to US$ 15.6 billion by 2031, at a CAGR of 4.8% during the forecast period.
Data centers have become an essential component of the modern economy, from the servers operating in SMEs to the organization data centers supporting large businesses and the plantations running cloud computing services hosted by several technology giants, including Google, Amazon, Netflix, and Facebook. Moreover, different end users have emerged to distinguish themselves with varying data center requirements in this digital economy, which is challenged continually with staying ahead of customers’ IT roadmaps. Therefore, the requirement for data storage is also surging due to the rising demand for big data analytics and cloud-based services, including online content comprising movies, apps, videos, and social media. Thus, the growing need of data centers boosts the requirement for data center substations to get sufficient power supplies, which drives the demand for the data center substations.
On one side, the increasing demand for data center substations for technology giants is helping them in several ways. However, there are several disadvantages to owning own substation, which might create several challenges for substation owners. Firstly, when any user owns the substation, the user needs to operate and maintain it. Secondly, the user may need to install a remote operating system, combining it with their data center, to monitor and control their own substation. While it adds an additional system to their center, it also adds power assurance. Thirdly, if their substation goes down, the user and their maintenance subcontractor are responsible for running the data center again, so users need to establish monitoring and emergency procedures surrounding the substation and the data center itself. Thus, there are several disadvantages to owning own substation, which might create several challenges for substation owners.
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Research Objectives
- Estimates and forecast the overall market size for the total market, across product, service type, type, end-user, and region
- Detailed information and key takeaways on qualitative and quantitative trends, dynamics, business framework, competitive landscape, and company profiling
- Identify factors influencing market growth and challenges, opportunities, drivers and restraints
- Identify factors that could limit company participation in identified international markets to help properly calibrate market share expectations and growth rates
- Trace and evaluate key development strategies like acquisitions, product launches, mergers, collaborations, business expansions, agreements, partnerships, and R&D activities
- Thoroughly analyze smaller market segments strategically, focusing on their potential, individual patterns of growth, and impact on the overall market
- To thoroughly outline the competitive landscape within the market, including an assessment of business and corporate strategies, aimed at monitoring and dissecting competitive advancements.
- Identify the primary market participants, based on their business objectives, regional footprint, product offerings, and strategic initiatives
Market Segmentation
The report analyses the global data center substation market based on component, voltage type, and region.
Global Data Center Substation Market by Component
Based on component, it is segmented into transformers, switchgears, relays, and others. The switchgears segment is expected to be the largest segment in the data center substation market in 2021. Switchgear is an essential substation component and is essentially used to withstand fluctuating operating voltage in extremely volatile environmental situations. Developing new industrial and commercial facilities, including data centers for safe and reliable operations, is also estimated to drive the segment growth. Due to these factors mentioned above, the switchgears segment is expected to hold a major market share in 2021.
Global Data Center Substation Market by Voltage Type
Based on voltage type, it is segmented into 33KV-110KV, 111KV-220KV, 221KV-500KV, and above 500KV. The above 500KV segment is expected to be the largest segment in the data center substation market in 2021. Demand for high voltage substations played a major role in the market growth. Substations with high voltage (above 500KV) are designed to handle the high-power demands of mission-critical facilities such as data centers to provide reliable and quality power supply to server buildings. Substations with high voltage rating play a vital role in providing optimal power transmission and distribution for mission-critical facilities, such as data centers. Thus, the above 500KV segment will likely hold a major market share in 2021.
Geographical Analysis of Global Data Center Substation Market
Region-wise, it is studied across North America, Europe, Asia Pacific, and the Rest of the World. The North America market is expected to hold the majority of the market share in 2021. The growth is mainly due to the region’s continuous growth in data center construction activities. Moreover, North America boosts the largest cloud computing market, creating a lucrative opportunity for data centers. This, in turn, offers avenues for energy transmission and distribution solutions such as data center substations. Further, data center colocation providers in North America are focused on making significant investments in constructing additional data center facilities. This, in turn, boosts the demand for data center substations in the North American region.
Major Players
The key players studied in the global data center substation market are Acciona, S.A. (Spain), Eaton Corporation plc (Ireland), Hitachi Energy Ltd (Switzerland), Hyosung Heavy Industries (South Korea), NEI Electric Power Engineering, Inc. (US), S&C Electric Company (US), Schneider Electric (France), Siemens Energy (Germany), TE Connectivity Corporation (US), and Tesco Automation Inc. (US).
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Research Scope
- Scope – Highlights, Trends, Insights. Attractiveness, Forecast
- Market Sizing – Product Type, End User, Offering Type, Technology, Region, Country, Others
- Market Dynamics – Market Segmentation, Demand and Supply, Bargaining Power of Buyers and Sellers, Drivers, Restraints, Opportunities, Threat Analysis, Impact Analysis, Porters 5 Forces, Ansoff Analysis, Supply Chain
- Business Framework – Case Studies, Regulatory Landscape, Pricing, Policies and Regulations, New Product Launches. M&As, Recent Developments
- Competitive Landscape – Market Share Analysis, Market Leaders, Emerging Players, Vendor Benchmarking, Developmental Strategy Benchmarking, PESTLE Analysis, Value Chain Analysis
- Company Profiles – Overview, Business Segments, Business Performance, Product Offering, Key Developmental Strategies, SWOT Analysis
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