The global rice syrup market size is expected to reach USD 2.32 billion by 2032, expected to grow at a CAGR of 3.60 % during the forecast period.
The Rice Syrup Market is driven by the growing demand for natural and healthier sweeteners, as rice syrup offers a plant-based alternative to traditional sugars and artificial sweeteners. Derived from fermented rice starch, rice syrup is a natural sweetener that has a mild sweetness and a rich, slightly nutty flavor. It is commonly used in various food and beverage products, including baked goods, snacks, health supplements, and dairy products, as well as in organic and gluten-free formulations.
Market Growth Drivers
- Increasing Health Consciousness:
With rising awareness about the health risks of consuming refined sugars, more consumers are seeking natural, low-GI alternatives to sweeten their foods and beverages. Rice syrup, known for its mild sweetness and low glycemic index, is gaining popularity as a healthier substitute for sugar. - Growth in Organic and Gluten-Free Products:
Rice syrup is a staple ingredient in organic, gluten-free, and plant-based food products. The rise of these dietary preferences has expanded the demand for rice syrup, particularly in the production of snack bars, baked goods, beverages, and energy products that cater to health-conscious consumers. - Increasing Demand for Clean-Label Products:
Consumers are increasingly opting for products with minimal, recognizable ingredients, pushing the demand for clean-label sweeteners like rice syrup. It is often marketed as a natural and minimally processed ingredient, which appeals to those looking for wholesome, transparent food options.
Some of the major players operating in the global market include:
- Natural Bio foods
- Cargill
- Matsutani Chemical Industry
- Batory Foods
- Ciranda
- Cheiljedang Corp
- Givaudan
Download Free Sample PDF Copy of the Report:
https://www.polarismarketresearch.com/industry-analysis/rice-syrup-market/request-for-sample
Key Trends
- Natural and Organic Rice Syrup:
As consumers demand more natural ingredients, the popularity of organic rice syrup is on the rise. Organic rice syrup is produced without the use of synthetic chemicals or fertilizers, which appeals to the growing segment of eco-conscious and health-focused consumers. - Sugar Reduction and Reformulation:
The increasing concern over the harmful effects of excessive sugar consumption has led food manufacturers to reformulate products by reducing sugar content and substituting it with lower-GI sweeteners like rice syrup. This trend is particularly strong in the beverage and snack sectors. - Innovation in Rice Syrup-based Products:
Rice syrup is being incorporated into new product categories, such as dairy alternatives, energy bars, breakfast cereals, and low-sugar desserts. Innovation in these areas is driving the demand for rice syrup as a clean, versatile sweetening agent.
Recent Developments
- In June 2021, Batory Foods launched a new organic brown rice syrup, which is Non-GMO Project Verified, certified organic, and gluten-free. This syrup has multifunctional properties and has led additives and preservatives.
- In February 2021, Briess Malt & Ingredients Co. launched a new organic rice syrup, which is made from 100% organic brown rice and is gluten-free and Non-GMO Project Verified.
- In January 2021, Givaudan launched a new rice protein and rice flour range, which includes organic brown rice syrup as one of the ingredients.
𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐥 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬:
The research study includes segmental analysis that divides the market into distinct groups or segments based on common characteristics. With market segmentation, businesses can identify specific customer groups that are more likely to be interested in specific products or services. Also, it enables these businesses to focus their marketing efforts and resources more efficiently, leading to higher conversion rates and improved return on investment. Furthermore, segmentation analysis helps companies develop personalized products or services, which can result in increased customer loyalty and improved customer satisfaction.
Rice Syrup, Type Outlook (Revenue – USD Billion, 2019 – 2032)
- White Rice Syrup
- Brown Rice syrup
Rice Syrup, Category Outlook (Revenue – USD Billion, 2019 – 2032)
- Organic
- Conventional
Rice Syrup, Application Outlook (Revenue – USD Billion, 2019 – 2032)
- Food & Beverages
- Bakery & Confectionery
- Dessert & Dairy
- Instant Formula
- Meat
- Others
The Rice Syrup Market is experiencing robust growth as consumers increasingly seek healthier, plant-based alternatives to refined sugars and artificial sweeteners. With the rising popularity of clean-label, organic, and gluten-free products, rice syrup is positioned to meet the demand for natural sweeteners across a variety of food and beverage applications. As the trend toward functional foods, energy products, and health-focused diets continues to grow, rice syrup is likely to see even greater market penetration in the coming years.
More Trending Latest Reports By Polaris Market Research: