Bran Market is projected to reach $151.02 billion by 2032, growing at a CAGR of 8.50%

The global bran market size is expected to reach USD 151.02 billion by 2032, expected to grow at a CAGR of 8.50% during the forecast period.

The Bran Market is an integral part of the global food and feed industries, leveraging the byproduct of milling processes to create a wide range of health-focused and functional products. Bran, the hard outer layer of cereal grains like wheat, rice, oats, and barley, is rich in dietary fiber, essential fatty acids, proteins, vitamins, and minerals, making it a valuable ingredient in both human nutrition and animal feed.

Market Growth Drivers

1. Rising Health Awareness:
   With a growing focus on health-conscious diets, bran’s high fiber content makes it a sought-after ingredient in functional foods and beverages. It is particularly popular among consumers seeking solutions for weight management and heart health.
2. Demand for Clean-Label Products:
   Consumers are increasingly seeking natural and minimally processed ingredients. Bran fits perfectly into the clean-label trend as a whole food with multiple nutritional benefits.
3. Growth in Functional Food Segment:
   Bran is widely used in the development of functional foods such as breakfast cereals, baked goods, and energy bars, as it provides both nutritional value and functional properties like texture enhancement.

Some of the major players operating in the global market include:

• Archer Daniels Midland
• Ardent Mills
• Astra Alliance
• Didion
• Grain Millers
• Grain Processing Corporation
• Hindustan Animal Feeds
• Riceland Foods
• Siemer Milling Company

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Key Trends

1. Growth of Gluten-Free and Alternative Grains:
   With rising demand for gluten-free diets, bran from grains like rice, oats, and millet is becoming increasingly popular as an alternative to wheat bran.
2. Expansion of Bran-Based Products:
   Manufacturers are introducing innovative bran-based products, such as bran-enriched flours, snacks, and beverages, to cater to health-conscious consumers.
3. Sustainability and Zero-Waste Practices:
   Bran, often considered a byproduct of milling, is being repurposed into high-value products, reflecting the industry’s shift towards sustainability and waste reduction.

Recent Developments

• In March 2022, Ardent Mills recently unveiled its advanced facility in Florida, which is equipped to manufacture various products including whole wheat, bread flour, and high-gluten cake flour. The facility utilizes state-of-the-art technology to ensure the production of high-quality flours for different baking applications.

𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐥 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰:

The research report categorizes the market into various segments and sub-segments. The primary segments covered in the study include type, application, end use and region. The splitting of the market into various groups enables businesses to understand market preferences and trends better. Also, stakeholders can develop products/services that align with the diverse needs of consumers in the industry. Besides, the research study includes a thorough examination of all the major sub-segments in the market.

Bran, Source Outlook (Revenue – USD Billion, 2023 – 2032)

• Wheat
• Rice
• Corn
• Barley
• Others

Bran, Application Outlook (Revenue – USD Billion, 2023 – 2032)

• Food
  • Bakery goods
  • Breakfast cereals
  • Pasta & noodles
  • Oil
  • Others
• Animal Feed
• Health & Wellness
• Others

Bran, Distribution Channel Outlook (Revenue – USD Billion, 2023 – 2032)

• B2B
• B2C
  • Online
  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Others

The Bran Market is poised for sustained growth, driven by increasing consumer awareness of its health benefits, expanding applications in functional foods and beverages, and rising demand in the animal feed sector. With innovations in product development and a growing focus on sustainability, bran is transitioning from a milling byproduct to a valuable ingredient with broad commercial potential. As global interest in health and wellness continues to rise, the bran market is expected to witness significant advancements and opportunities across regions.

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