Malt Beverage Market consumption is now valued at around US$ 24.34 billion and is expected to grow at a CAGR of 3.7% until 2032. As a result, the worldwide malt beverage industry is predicted to be worth US$ 35.17 billion by the end of 2032.
Malt beverage sales have lately increased due to enhanced taste and a wider choice of flavors, as well as growing health concerns about sugar-filled beverages. Growing customer desire for organic malt drinks, as well as a rise in health-conscious consumers, are two major reasons driving malt beverage market growth.
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Malt drinks are made by fermenting malted hops and malted barley. There are also several more carbohydrates and grains, both malted and unmalted.Different, edible food ingredients are occasionally used to flavor these goods. The beverage may or may not include alcohol. The malt contains B vitamins, minerals, a particular protein, and fiber.
Malt, which has a moderate sweetness similar to sugar, is frequently used as a healthy alternative sweetener. Before being put in water for germination, the grains are normally dried, cooked, and ground into a dry powder.
Competitive Landscape:
While they are in transit for quality marks and manufacturing, malt drink manufacturers are focused on generating beverages with exquisite flavors and cutting-edge packaging.Because customers welcome the launch of new beverages, popular malt beverage industry businesses are attempting to capitalize on this malt beverage market potential.
Carlsberg, one of the world’s largest beverage makers, has released a premium beer manufactured with scotch malts to the Indian malt beverage market.
Key Players:
- Nestlé
- Mondelez International
- Van Pur S.A.
- RateBeer LLC.
- Harboe
- The Three Horseshoes
- GranMalt AG
- Cody’s
- United Brands Company Inc.
- Malt Company (India) Pvt Ltd.
- Barbican
- Monarch Custom Beverages
- Danish Royal Unibrew Group
- PureMalt
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Regional Analysis:
The United States is one of North America’s largest markets for malt drinks. The malt beverage industry in the United States is expected to blossom over the assessment period of 2022-2032. North America is anticipated to account for 21.3% of the worldwide market share in 2022.Seasoned malt drinks are acquiring significant market acceptance as distinctive beverages that lay between the prevalence of both alcohol and beer.
Because of the rising popularity of “alternative beverage liquor” drinks such as hard seltzers, ciders, and seasoned malt drinks, sales are expected to rise consistently during the projected period.
France meets a major portion of European demand due to a huge number of manufacturers and customers based in the country. The country’s potential is likely to grow in the long run as consumer density increases.In 2022, Europe is expected to account for 25.4% of worldwide market share.
Asia Pacific is the largest malt beverage market, followed by Europe. Taiwan presently has the region’s second-highest demand for malt beverages, owing to the country’s high consumption rates.
Key Segments of Industry:
- by Nature :
- Organic
- Conventional
- by Sales Channel :
- Direct Sales
- Indirect Sales
- Hypermarkets/Supermarkets
- Convenience Stores
- Discount Stores
- Food & Drinks Health Stores
- Online Sales
- by Product :
- Health Drinks
- Alcoholic Beverages
- Energy Drinks
- Others
- by End Use :
- HoReCa
- Beverage Industry
- Food Industry
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